The competition is open to FPRA members, nonmembers and students, and provides an opportunity for skilled PR practitioners to be recognized for outstanding public relations efforts. “The Image Awards program is a standard of public relations excellence, and winners demonstrate the best examples of innovation, planning and design,” said Lauren Debick, APR, the FPRA Ocala Chapter president.
The Mid-Florida Local Image Awards competition promotes the development of public relations professionalism by acknowledging exceptional public relation programs within the community. Entries must meet the highest standard of production, execution and evaluation, and include notable research and planning for a chance to win local awards. The entry fee for FPRA members is $45 per submission and $55 for nonmembers. Student fees are $20 for members and $30 for nonmembers. Some part of the entry must have taken place between January 1, 2018 and March 1, 2019. Entries for consideration must be submitted by 11:59 p.m. on March 3 via the online portal at https://fpraimage.org/ocala-2/.
Complete entry rules are available at http://www.fpraocala.org/professional-development/2019-mid-florida-local-image-awards/.
Entries will fall into four divisions of categories: Printed Tools of Public Relations, Public Relation Programs, Audio/Visual Tools of Public Relations and Student Projects of Public Relations. Examples of entries can include: a company logo or name change, community relations efforts, electronic communications, employee building exercises and much more.
Recipients of this year’s Image Awards will be recognized at the “PRospecting for Gold” celebration on Wednesday, April 17 at 5:30 p.m. at the Ocala Downtown Market. The event will also honor winners of the 2019 Wilton F. Martin Communicator of the Year Awards.
The Ocala Chapter will also hold an “Image Entry Swap” workshop Thursday, Feb. 21 at 8:00 a.m. at Symmetry Coffee and Crepes. This workshop gives participants the chance to let peers look over their work before the March 3 deadline.
FPRA is the nation’s oldest organization for public relations professionals. The Ocala Chapter of FPRA was founded in 1980 and members represent private industry, nonprofit, education and government sectors. The group meets on the third Friday of the month and hosts a variety of professional development, networking and community relations activities throughout the year.