BE THE MASTER OF YOUR DISASTER: Learn valuable crisis communication tips at the June 19 Ocala FPRA Professional Development Luncheon

GentChrisAt the June 19 Ocala FPRA Chapter Luncheon Chris Gent, APR, CPRA, will present “Become the Master of Your Disaster.”

Senior management and leaders within companies, organizations and governments embroiled in a crisis have learned the hard way what happens when the unthinkable becomes reality. An accident results in death or injury; a failed takeover cause the share price to plummet; a hurricane ravages a community; toxic food, medicines or drinks lead to mass hysteria. Every day, organizations run the risk of being affected. The fact that we live in an age of transparency means that no company or organization is immune to the threat of a possible crisis.

Join us on June 19 as we learn how to limit damage effectively by acting quickly and positively, and communicating efficiently. Learn valuable crisis communication tips to help you become the master of your organization’s disaster.

As vice president of corporate communications for Kissimmee Utility Authority, Chris knows first hand the importance of having a plan in place before the storm hits, and how to create a one that’s effective.

Chris is responsible for the utility’s internal and external corporate communications, including the development and support of the utility’s crisis, disaster and emergency communication response plans.

Whether your organization has a long-standing preparedness plan, or has yet to develop one, you’re sure to glean insight from Chris’ June 19th presentation. You don’t have to be an FPRA member to attend.

The June meeting begins with networking from 11:30 a.m. – noon at the College of Central Florida’s Ewers Century Center (3001 SW College Road, Ocala). The luncheon and presentation will run from noon – 1 p.


Guests and non-members are welcome to attend with payment and RSVP to [email protected] by Tuesday, June 16.

Cost is $20 for members and $25 for guests and for members who pay at the door. Visit to register and pay online.