5 takeaways from Charlotte Bireley’s presentation, “Marketing During a Global Pandemic”

1. Do your research. When COVID-19 caused more than 8,800 tourism industry job losses on Florida’s Treasure Coast – Indian River, St. Lucie and Martin counties – data revealed people were willing to drive three hours to smaller communities, beaches … Continued

FPRA Ocala Earns Statewide Recognition from FPRA for Chapter of the Year and Strengthening the FPRA Brand

Ponte Vedra, Fla., Aug. 6, 2018— The Florida Public Relations Association (FPRA) recently recognized the Ocala Chapter for two awards at the President’s Luncheon at the 80thFPRA Annual Conference. FPRA State President Ryan Gerds, APR, CPRC first recognized the Ocala Chapter … Continued

Katie Hunicutt Inducted to 2018 Joe Curley Rising Leader Class

Ponte Vedra, Fla.,  Aug. 7, 2018— Ocala Health Marketing and Communications Manager Lauren Debick graduated from Leadership FPRA at the Florida Public Relations Association (FPRA) Annual Conference recently. The Joe Curley Rising Leader Award is intended to identify and honor … Continued

Marion County Acknowledged in FPRA’s 80th Anniversary Museum Reveal

Association leaders unveiled new panels of the FPRA Museum. Marion County was showcased on a newly added segment of the Florida Public Relations Association museum. The Association celebrated its 80-year legacy at its annual conference at Sawgrass Golf Resort in … Continued

Nick Zoller Receives APR Credential

Ponte Vedra, Fla (Aug. 6, 2018) — Nick Zoller was presented his professional accreditation in public relations, and received the designation of Accredited in Public Relations (APR) at The Associations 80thAnnual Conference. Zoller now joins the more than 5,000 professionals … Continued

Lauren Debick Graduates From Leadership FPRA

Ponte Vedra, Fla.,  Aug. 4, 2018— Ocala Health Marketing and Communications Manager Lauren Debick graduated from Leadership FPRA at the Florida Public Relations Association (FPRA) Annual Conference recently. Debick was chosen to receive a scholarship to participate in the program … Continued

Jingle, Mix and Mingle at the Holiday Social

(Ocala) Join Marion County public relations professionals as they ring in the holidays, mix the wine for the 2018 Mid-Florida Image Awards and mingle with friends. The festivities will begin as attendees gather at the Corkscrew, one of Ocala’s lovely … Continued

Ocala Leaders at FPRA Conference

The public relations professionals in the Ocala/Marion County area were proven to be among the leaders in the state, and received recognition at the Florida Public Relations Association Annual Conference Aug. 6-9, 2017 at The Ritz-Carlton Orlando Grande Lakes.   VP … Continued

How Levi’s Became a Brand With Staying Power

If you want to build a lasting brand, read this interesting blog post by Denise Lee Yohn published in Entrepreneur magazine. Photo Courtesy of Levi’s

Business Writing Tips

Image Credit pixabay PR pros are already strong writers, but this blog post has some good reminders to brush up the skills of the best! http://www.entrepreneur.com/article/238175?newsletter=true

Friendship and Branding – Common Links

Image credit: Allen Lee | Flickr   What does friendship and branding have in common? Maybe more than you think! PETER GASCA CONTRIBUTOR Entrepreneur and Small Business Strategist What is the difference between a good friend and a great friend? A … Continued

What Disney Movies Say About Public Relations

Our friends at PR Daily have a great article to teach us a bit more about PR looking through the eyes of Disney characters.

A Grammar Lesson From Weird Al

Have you seen the Weird Al Yankovic Blurred Lines parody? Could Word Crimes be the Conjunction Junction of this generation?

The 15 Biggest Body Language Mistakes

As communicators, we most often think of our written or spoken words. What does our body language communicate?

Are Women Your Target Audience?

Are you developing messaging to reach women? Here’s some insight on your target audience…