Our deadline for Image entries is fast approaching. We hope you have March 9 marked on your calendars. All entries must be in at www.fpraimage.org by 11:59 p.m. on March 9. Be sure to click on “Ocala Chapter” at the site to access our entry page.
Additionally, the Wilton F. Martin Communicator of the Year deadline is coming on March 31. To access that nomination page visit www.fpraocala.org/nominate/.
All Image and Communicators will be honored at the PaRade of Excellence event on April 26 at Medical Center beginning at 5:30 p.m. We are excited about all that we have planned for our Mardi Gras themed event. It’s sure to be one you won’t want to miss! After all, everyone loves a PaRade!
Our Member Directory Needs You
Networking is a key to getting the most of your FPRA membership. The Ocala Chapter member online directory is a tool to help you connect more easily with other members. The directory is only accessible by Ocala Chapter members logging in to the protected section of the website.
Our current directory is outdated with new members not yet included and members who have changed roles. Please click the link blow to create or update your profile.
As the old saying goes, time flies when you’re having fun. I can hardly believe half my term as chapter president is already behind me!
I’m honored to be leading our chapter and working alongside some of the finest PR professionals in our community. I hope you are planning to take advantage of some of the many programs and services they are bringing to you.
Personally, I’m working on my Image Award entry. I’ve been thinking about who I can nominate for Communicator of the Year. I’m inviting local communications professionals to our membership mixers and Toolkit for Success seminar. I’m reaching out to new members and holding one-on-one meetings so I can get to know them. I’m taking advantage of all this association offers its members – networking, professional and leadership development.
Speaking of leadership development, I strongly encourage each of you to consider how you can contribute to the success of our chapter. We need you to help on committees like membership, Image Awards and Toolkit for Success. In fact, we have an urgent need for a newsletter editor. Please let me know what your interests are and I would love to get you plugged in.
As always, I’m astounded at how our past presidents answer the call to help our chapter. Toni James, APR, CPRC has helped secure sponsors for Toolkit for Success. Ginger Broslat, APR, CPRC, is publishing our monthly newsletter and chairing Toolkit for Success. Allison Campbell, APR, CPRC is chairing Image Awards and Communicator of the Year. Kevin Christian, APR, CPRC, is serving as Accreditation Chair for the chapter. If asked, I’m sure each of these individuals would tell you they continue to serve because FPRA has given them far more than they dreamed in terms of personal and professional growth.
Don’t miss the opportunity to get the most out of FPRA. Call me and let’s get you plugged in for BOLD PR through chapter leadership!
Lisa E. Varner, APR, CPRC
Thanks to Lauren Debick, Andrew Hinkle and their crew for representing FPRA Ocala stocking the pantry at Gateway to Hope for the United Way Day of Caring.
Chapter members were scattered across the county working on projects with their employers. We are proud of our members who are so active and engaged as servant leaders in our community.
Kickstart Your Career in 2018
It’s not too late to jump on the APR bandwagon and solidify your commitment to the PR profession. Study sessions are underway, and Ocala chapter members can attend free of charge! Here’s a look at our upcoming sessions starting at 5:30PM each time:
March 5, Monday (RPIE: Research, Planning, Implementation, Evaluation, Part 2)
March 19, Monday (RPIE: Research, Planning, Implementation, Evaluation, Part 3; Leading the Public Relations Function)
March 26, Monday (Managing Relationships; Applying Ethics and Law)
April 2, Monday (Managing Issues and Crisis Communications)
April 9, Monday (Understanding Communication Theories, Models and History of the Profession & Review)
April 16, Monday (Case Study Discussions, Review & Wrap Up)
Each informal session is 75-90 minutes and can be attended in person or via conference call. Sessions take place at the district office of Marion County Public Schools, 512 SE 3rd Street, Ocala, 34471.
Remember, APR is a four-step process:
Review and complete the Examination for Accreditation in Public Relations Application
Prepare and sit for a Readiness Review/Panel Presentation
Study, complete and pass the Computer-Based Examination (CBE), and
Demonstrate a commitment to lifelong learning through maintaining your APR.
Meantime, here’s some resources you might check out:
As a six-year-old child diagnosed with a form of muscular dystrophy, Ginger Broslat’s doctor knew she would experience many falls in her life. Fall Therapy is a form of physical therapy he prescribed to empower a little girl to prevent falls and manage falls to prevent injury so she could walk with confidence no matter how unstable her muscles may be. Broslat has carried the physical lessons of Fall Therapy with her as life lessons. Let’s face it. It’s not a matter of if we will make mistakes, experience lapses in judgement or face failures, but when. It’s how we go down and get back up that makes the difference in our walk. Ginger teaches audiences to – Go down gracefully. Rise triumphantly!
In 2017, we introduced the first Lifetime Achievement in Communications. Although this award is not necessarily given on an annual basis, consider whether or not you have a worthy candidate to nominate.
Morning Mixer, Learning about Leading Over Lattes!
Join us this month at our first “Morning Mixer” at Symmetry Coffee and Crepes on Wednesday, March 28 from 8-9 a.m.
This is a chance to learn more about getting the most out of your membership through leadership opportunities available with FPRA, It could be a board position, committee member, or participant LeadershipFPRA.
It’s not just for potential leaders…we want this to be interactive with those who have taken advantage of all FPRA has to offer. Any questions, contact Lauren Debick.