5 takeaways: Lisa O’Keefe


Public relations practitioners understand the ways in which we communicate with our audiences have evolved exponentially. Those of us who once relied on traditional vehicles to reach our audiences have had to learn to navigate in the digital marketing sphere over … Continued

5 takeaways: Lauren Debick, APR


In 2019, the public relations profession was listed as one of the top 10 most stressful occupations – and that was before the pandemic. While 2020 challenged everyone, it also gave people unique opportunities to pause, reflect and decide who … Continued

5 takeaways: Heather Danenhower, APR, CPRC


The decision to retire the Crystal River Nuclear Plant in Citrus County in 2013 coupled with poor economic conditions, a merger with a company 500 miles away and negative media headlines led to public distrust and poor satisfaction. To address … Continued

5 Takeaways: Wesley Wilcox


Wesley Wilcox’s presentation, “The key to staying transparent with the public during an election”  Marion Countians cast 205,540 ballots in the Nov. 3, 2020, general election – 25% in-person on Election Day, 36% by mail and 39% at early voting … Continued

5 takeaways from Charlotte Bireley’s presentation, “Marketing During a Global Pandemic”


1. Do your research. When COVID-19 caused more than 8,800 tourism industry job losses on Florida’s Treasure Coast – Indian River, St. Lucie and Martin counties – data revealed people were willing to drive three hours to smaller communities, beaches … Continued

5 Takeways: Cherrietta Prince


The Impact of a Personal Public Relations Story Cherrietta Prince, local business owner and ambassador for the Ocala/Marion County Chamber & Economic Partnership        5 Takeways from Cherrietta Prince’s “Twists & Turns in a PR Career” Represent a product or … Continued

PRestige August 2019


LOCAL PUBLIC RELATIONS AND COMMUNICATIONS PROFESSIONALS WIN STATE AWARDS


OCALA, Fla. (Aug. 7, 2019) — The Florida Public Relations Association recognized several local professionals for excellence in public relations and communications at the state Golden Image Awards banquet in Tampa, Tuesday Aug. 6. The Golden Image Awards have become … Continued

PRestige July 2019


June 2019


May 2019 PRestige


Area Public Relations and Communications Professionals Win Awards


Ocala, FL. (April 18, 2019) — The Ocala Chapter of the Florida Public Relations Association congratulates several local professionals for excellence in public relations and communications. In all, 17 Image awards were given to various professionals from MarionCounty, Lake County … Continued

April 2019 PRestige


March 2019 PRestige


Local Organizations, Individuals Invited to Submit PR Work in Annual Image Awards


OCALA, Fl. (Feb. 11, 2019) – The Ocala Chapter of the Florida Public Relations Association (FPRA) invites local communications professionals to enter the 2019 Mid-Florida Local Image Awards. The competition is open to FPRA members, nonmembers and students, and provides … Continued