In 2019, the public relations profession was listed as one of the top 10 most stressful occupations – and that was before the pandemic. While 2020 challenged everyone, it also gave people unique opportunities to pause, reflect and decide who … Continued
Professional Development
5 Takeaways: Wesley Wilcox
Wesley Wilcox’s presentation, “The key to staying transparent with the public during an election” Marion Countians cast 205,540 ballots in the Nov. 3, 2020, general election – 25% in-person on Election Day, 36% by mail and 39% at early voting … Continued
5 takeaways from Charlotte Bireley’s presentation, “Marketing During a Global Pandemic”
1. Do your research. When COVID-19 caused more than 8,800 tourism industry job losses on Florida’s Treasure Coast – Indian River, St. Lucie and Martin counties – data revealed people were willing to drive three hours to smaller communities, beaches … Continued
5 Takeways: Cherrietta Prince
The Impact of a Personal Public Relations Story Cherrietta Prince, local business owner and ambassador for the Ocala/Marion County Chamber & Economic Partnership 5 Takeways from Cherrietta Prince’s “Twists & Turns in a PR Career” Represent a product or … Continued
Tina Banner Announces Record Year for FPRAEF Fundraising
As chair of the Florida Public Relations Association Education Foundation, Tina Banner, APR, CPRC announced a milestone gain for the Foundation. Banner announced more than $10,500 had been donated by members and chapters across the state. This amount exceeded Banner’s … Continued
OCALA FPRA April Professional Development Program – “Connecting Through Stories”
SPEAKER: Jessica McCune, RN, LMHC DATE: Fri., April 20, 2018 TIME: Networking 11:30 – Program Noon – 1:00 p.m. LOCATION: Ewers Century Center Teleconference Room CF • 3001 SW College Road • Ocala, FL 34474 REGISTER: http://www.fpraocala.org/event-registration/ OCALA, FL – … Continued
Jingle, Mix and Mingle at the Holiday Social
(Ocala) Join Marion County public relations professionals as they ring in the holidays, mix the wine for the 2018 Mid-Florida Image Awards and mingle with friends. The festivities will begin as attendees gather at the Corkscrew, one of Ocala’s lovely … Continued
The art and science of storytelling: A case study from an award-winning project
OCALA FPRA September Professional Development Program TOPIC: The art and science of storytelling: A case study from an award-winning project SPEAKER: Heather Danenhower, APR, CPRC, Communications Manager, Duke Energy DATE: Fri., Jan … Continued
LeadershipFPRA: Leading and Managing
“Leadership and learning are indispensable to each other.” -John F. Kennedy The second LeadershipFPRA class had our first session today. Carolyn Maue, Executive Coach and Consultant at the Maue Center facilitated the leading and managing session. My classmates and I took … Continued
Ridesharing battle in Florida: How Uber drives results in Florida with sound public relations
Does your organization struggle to grow from regulatory constraints? Learn from the Uber Public Affairs Manager, Javier Correoso as he shares how the ridesharing pioneer used public relations strategies to revolutionize an industry. Since Bosses Day is Monday prior to … Continued
Ocala Leaders at FPRA Conference
The public relations professionals in the Ocala/Marion County area were proven to be among the leaders in the state, and received recognition at the Florida Public Relations Association Annual Conference Aug. 6-9, 2017 at The Ritz-Carlton Orlando Grande Lakes. VP … Continued

Get an insider’s look at the APR
Whether you are preparing for the Accredited in Public Relations (APR) exam or just exploring the path to accreditation, plan to join your Central Florida colleagues for an informative discussion and Q&A. Ginger Broslat, APR, CPRC, will share her experience … Continued

ACES Adventure to Duke Energy
The Ocala FPRA Advanced Communicator Enrichment Session (ACES) for June has been an enlightening and powerful educational opportunity for our senior lever PR pros. ACES Chair Kevin Christian, APR, CPRC has done a great job with ACES this year. He … Continued
OCALA: LEARN HOW SOCIAL RESEARCH CAN ENHANCE YOUR COMMUNICATIONS STRATEGIES AT FPRA PROFESSIONAL DEVELOPMENT EVENT
Whether your target audience is made up of customers, constituents, donors or other businesses, human behavior plays a role in each of their decisions. Understanding human behavior and using social research can help communicators create effective strategies for reaching those … Continued
IN OCALA, A TALE OF TWO CITIES: REBRANDING UF & SHANDS
OCALA, FL – Branding is no easy task for any business, big or small. This month, area professionals have an opportunity to learn from an expert’s experiences with a highly-visible rebranding effort: repositioning the University of Florida and Shands. On Nov. … Continued